CATEGORY MANAGEMENT

Retailers come to us to help analyze the latest trends.

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We are a resource for customers and clients.

WHO

This is Alice

WHAT

She needs to buy 10 cans of La Costeña Whole Peppers for her Weekly Book Party

WHERE

TACTICAL PLANNING

The 5 P's Product, Price, Placement, Promotion and People

Identify the key drivers of in-store and on-line activation

BUSINESS REVIEW & REFINE

Review the implementation post planogram and regularly meet with the retailer for continual evaluation and adjustment to the plan. Periodic formal reviews. 

category

Fiesta #7

WHEN

Every wednesday at 5:30PM 

We have expert category managers with retailer experience.

What role do your products have in the category?​

We are leaders in telling the story of your brand.

UNEQUALED.

A 21st Century Brokerage service.