CATEGORY MANAGEMENT

Retailers come to us to help analyze the latest trends.

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We are a resource for customers and clients.

WHO

This is Alice

WHAT

She needs to buy 10 cans of La Costeña Whole Peppers for her Weekly Nacho's Book Party

WHERE

TACTICAL PLANNING

The 5 P's Product, Price, Placement, Promotion and People

Identify the key drivers of in-store and on-line activation

BUSINESS REVIEW & REFINE

Review the implementation post planogram and regularly meet with the retailer for continual evaluation and adjustment to the plan. Periodic formal reviews. 

category

Fiesta #7

WHEN

Every wednesday at 5:30PM 

We have expert category managers with retailer experience.

What role do your products have in the category?​

We are leaders in telling the story of your brand.

UNEQUALED.

A 21st Century Brokerage service.